Aug 30

Minimalism is having its moment right now. Just like Marie Kondo shaped our closets, we’re going to help you with your website redesign (i.e. your proverbial work closet).  

Here are 10 Tips to keep in mind when trying to create the best Minimalist Design possible.   

 

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Aug 16

You don’t have to be outdoorsy to know what an RV looks like. All you need is experience on an Interstate highway, and we’re almost positive you’ve seen an RV before.  

 Ok. Now, close your eyes and imagine one.  

We’re going to take one guess that the RV you’re picturing has those swoop designs on it and is some very basic color like taupe or brown 

So, how’d we know what was in your head? Part of it is our natural psychic abilities, but the other part of it is that these swoop designs have consistently been the print design on RV campers for the past 20-30 years.  

 

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Aug 5

Things are getting visually repetitive on the internet these days. Some could say, the internet is in the midst of a design dry spell. So, we’d love to help you set yourself apart from the masses! We’re going to give you a shortcut to help narrow down web design choices and give you list of 10 design trends to avoid:  

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Jul 2

As the client service joke goes… “Speed, quality, price… Pick 2.” While explaining limitations may have worked in the distant past, online environments, with long established leaders like Amazon and Facebook, have raised the bar exponentially. Users now demand perfection and expect to get it. 

If users don’t see what they need within seconds of navigating to a website, they’ll head back to the search engine. If they can’t easily complete the purchase process, it could lead to an abandoned shopping cart. 

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Jun 27

Honestly, it’s up for debate. But WOW Tech Group’s record breaking billboard ad ‘Scream your own name’ for their women’s sex toys is adding more fuel to the fire on the side that says OOH (no pun intended) Advertising is still alive and well.

We have so much to unpack to explain why this is happening. So, here’s a condensed version:

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Jun 20

Instagram isn’t just about snapping cute selfies anymore! Small businesses and large companies alike are turning to social media as a prime form of advertisement, and Instagram is rolling out a plethora of new marketing features that will make 2019 your brand’s most social year yet. At Oblique, we love Instagram as a platform for sharing our work and the things we find cool. Here are some tips for how to up your Instagram game.

 

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Jun 13

We need to talk.

No, we’re not breaking up with you. We’re calling you to action, actually. We need to talk about mental health.

May was Mental Health Awareness month. A topic once taboo and brushed aside as mere histrionics has now entered public discourse.

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May 16

Your customers spend a lot of time on their phones and 89% of that time is spent using mobile appsThey are constantly on some app or other, which is why so many businesses are creating their own mobile apps to reach their customers. 

However, it’s not an easy feat. Making a good mobile app takes up a lot of time, money, and resources. Your app needs to be easy to use, efficient, and it has to look good. This is a challenging balance to strike. You need to design an app that is user friendly and visually appealing if you want your customers to actually use it. To help you out, we’ve put together a few tips for creating a successful mobile app. 

Photo credit: @lostco

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Apr 29

Now we’re a branding and graphic design agency, but let’s talk about architecture for a minute. Sometimes, you can look at a building and know exactly what purpose it serves. The design clearly matches the type of business that will be housed inside, either through branding or the general form or aesthetic. You may have to stretch your brain to make the connection, but at least somewhere a connection can be found. Then there are other buildings that seem to have been dropped into place by aliens, and while the building could be interesting to look at or a structural masterpiece, there is no way to connect its form to its function. 

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Mar 25

Have you ever looked at a website and felt as if your eyes were going to bleed if you had to read anymore? Did it remind you of every lecture you were forced to sit through in college? Do you want your viewers to be so sore from laughing that they have to put their phones down? Stick close, friends, because Oblique has the tips you need! 

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