Jul 11

Medicinal cannabis has shaken up how society views healthcare and made us think a bit more about what exactly we’re putting in our bodies when we’re sick. You might expect Colorado design firms like us to have a stable of cannabis clients, but we’re selective about our clients in the cannabis and CBD industry; we want to make sure it’s a mission we believe in. Through clients like gro.io and CAUSE+MEDIC, we’ve become familiar with the nuances of the movement.

When applicable, more and more people turn to CBD as a safe and easy alternative to lab-made compounds found in pharmaceuticals that can sometimes be harsh on the system and accompanied by inconvenient, often dangerous side effects.

cannabis for dogs

Despite the positive outcomes we’ve seen from medicinal cannabis in humans, it remains illegal to manufacture in pharmaceuticals for pets. Now, we’re not saying you should throw on some Tame Impala and hot box your dog when they get a little older and develop joint pain, but we do think pet medications should be as painless and hassle-free as possible for the little fuzzballs we hold so dear.

We at Oblique love our pets, so we commend the work Australian pet pharmaceutical company CannPal is doing to discover the safest ways to deliver cannabis oils to different breeds of household pets safely and precisely.

This article goes into detail on CannPal’s work in developing pet medicine from cannabis, and some of the differences in the endocannabinoid systems between humans and animals. If you love your pets like we do, it’s definitely worth checking out.

Jun 25

law firm website design for GLRGarlington, Lohn & Robinson is one of the oldest law firms in Missoula, Montana. But in their eyes, a longstanding record of success doesn’t disqualify a brand from digital prominence. After all, what good are over 100 years of operation if you can’t navigate the contemporary world? Adaptability has kept their firm successful as times have changed, and they want a brand that portrays it. We were thrilled they came to us with this challenge.

We are designing a refreshing new logo for GLR, and a website to go with it. Now the 14-partner, 30-attorney firm can add user experience to the long list of things they excel at.

We at Oblique know a thing or two about living next door to mother nature, so we couldn’t be more excited to work with a company like GLR who goes about their workday with spectacular mountain views as a backdrop. One thing that excites us about GLR is their passion for the environment and respect for where they live. In fact, GLR’s six story facility in downtown Missoula was awarded Gold Certification in the Leadership in Energy and Environmental Design (LEED®) Green Building Rating Program. Since that’s a bit of a mouthful, we’re aiming to communicate this commitment to sustainability visually in the work we do with them.

Keep your eyes peeled in the near future for Garlington, Lohn & Robinson’s new website—even if you’re not exactly in the market for legal representation in Missoula. We’re sure it will be a great example of how a classic, long-successful business can keep its heritage and pride while operating with contemporary savvy.

Sep 26

We recently designed several apparel items for one of our local clients, BOOM Properties. We teamed up with a local apparel company, Goodbye Blue Monday, to design hats, t-shirts and hoodies. One of our TEEM co-workers even volunteered to model our swag and we had a great time running around Pearl Street taking pictures of her in BOOM’s new apparel.

The designs that Oblique created for BOOM Properties clearly stands out from all other property management companies. Our killer designs are modern, modular, and shows how this company pushes boundaries for their own clients.

Team Oblique is chomping at the bit to design cool products for your company. Need a company hoodie, trucker hat, water bottle or lighter? We’d love the opportunity to create branded gear for you. Come to us with your challenge and we’ll design a kick-ass representation of your brand!

Sep 15

I guess you could say Chef Ann is our latest celebrity crush and all the recent media hype she’s received has made us giddy. We’re huge fans of this renegade lunch lady and her initiatives as she works to reform US school food programs one district at a time. Oblique has recently teamed up with the Chef Ann Foundation to create a fresh new brand for their new program, the School Food Institute. We came up with the name, mission statement, logo, tagline and website copy for this thriving organization.

If you’re unfamiliar with Chef Ann Cooper, you won’t be for long. Her goal is to create an organization that grants children daily access to fresh, healthy food in their school cafeterias. At this time Chef Ann oversees the cafeteria food preparation for 50 different schools in the Denver area, which leads to 13,000 meals prepared each day. With the introduction of programs such as the School Food Institute, these numbers will only continue to grow.

The School Food Institute is an online educational program that provides in-depth training, operational skills, and strategic vision to food service professionals. These skills will help to bring healthy and sustainable food into lunchrooms across the nation. The program also hopes to bring attention to issues within the school food system and inspire change among them. Already, they have been recognized for their outstanding efforts in changing the Denver school food system and they recently received a $520,000 grant from the Colorado Health Foundation that will allow all Colorado food service workers to enroll in SFI courses at no cost. It’s encouraging to see so many school districts coming onboard and participating in this outstanding certification program! You can read more about Chef Ann and the School Food Institute in recent articles from the Denver Post and the New York Times.

We’re proud to have developed the face to this impactful name that is already making a difference in our local Colorado community, and in communities across the country. You can learn more about the Chef Ann Foundation or donate to their cause here.

Jun 13

Oblique Design is teaming up with the oldest and most premiere zipper company, Talon Zippers, to rebrand their TekFit technology. Talon has been the leader in zipper and trim since 1893; they’ve worked with the some of the most recognized apparel companies in the world, including Ralph Lauren, Reebok, American Eagle, Vans, Kohls, and Levis.

Always striving to be ahead of their industry, Talon’s introduced its newest division, Tekfit. The patented technology allows waistbands to stretch and contour to the user’s body to ensure maximum comfort. Since the initial launch, Talon has modified their design to improve the quality and incorporate it into collars and other apparel goods. With the technology’s recent success, the company is rebranding TekFit to fit the athleisure category and expand into an international market. Check out the technology here

Talon believes in the spirit of collaboration and that design is in the details — qualities that Oblique stands behind and loves to see in our partners. Keep an eye out on Talon’s Website for an updated TekFit name and logo.

Jan 20

With the fresh start of a new year (Happy 2017, everyone!), also comes reflection and resolutions. Team Oblique couldn’t be happier with the projects we completed, the clients we worked with and the growth we have gained as a company.

Last year, Oblique made the big decision to give our portfolio a complete makeover. Our updated and improved portfolio contains new projects and an original look. We went even further and created a micro-site (obliqueslant.com) to give potential clients a quick (and might we add, beautifully designed) overview of what Oblique offers. It’s different from what you’ll see on your average Colorado design blog and that’s what we’re after.

For Oblique’s new portfolio, we demonstrate how our Boulder interactive agency creates a fully rounded brand, not just a logo or website. For example, we show that a logo like the one created for Handcraft Kitchen is not only built to be executed on a web page, but how those elements are conveyed through menu design and exterior signage. This is the full-circle design that Oblique thrives on.

2016 offered opportunity for Oblique to build several brands from scratch. One of our favorites, “BOOM Properties”, was especially unique because this client wanted to push all boundaries when it came to creative solutions. From naming their company, designing their logo, tagline and stationery, all the way to a fully functional responsive website, BOOM is just one of the many satisfying accomplishments we encountered last year. Check it out in our (new!) portfolio here.

Alongside BOOM, some other companies we created identities for were CUE, CONGRUEX and Clove Hill. These all started without a name or identity and are now developed, mature brands ready to take on the world. Other 2016 highlights included designing a new product catalog and beautiful Comuni-tee apparel for “Women’s Bean Project”, as well as working with Gro.io and Coadria to build two beautiful and unique tech-based websites. We also created packaging for Clove Hill’s skin-care lines, Love the Wild, Biozen Skincare and Power Plant. We even helped League Collegiate Outfitters celebrate their 25-year anniversary by giving their website a new and timeless look. Be sure to check out all of this and even more on our portfolio page!

From the bottom of our hearts, we want to thank every single person, client and company that we interacted with in 2016. We cannot wait to see what 2017 has in store in the future!

Dec 21


This year, Oblique was reconnected with League Collegiate Outfitters to update the design of their website to match the look and feel of their new 25th anniversary catalog. Since we designed their original website a few years ago, we were excited to create a new look to with them and are happy to announce that the site is officially live!

League is known for their smart vintage-inspired collegiate apparel designs, iconic logos, and all-around American aesthetic. You can find their clothing at most colleges and universities across the country. League has lead the way for ethical practices and global consciousness in the workplace and have always been a valued client of Oblique. Check out the site and let us know what you think!

Nov 17


After collaborating with BOOM Properties, a local commercial brokerage and property management company, Oblique is excited to announce the launch of their brand new website!

BOOM Properties recently came to Oblique with a task of a complete re-brand for their Boulder-based company. Our team created their name, tagline and is now launching their new website. BOOM! With such a unique and dynamic identity, Oblique gave the BOOM website an energetic interface to match . From a horizontal scrolling to colorful and vibrant photography, BOOM has by far been one of our all-time favorite projects.

Check out the site here.

Jul 15


If you haven’t noticed already, we love the Colorado community that surrounds us here at Oblique. Oblique takes pride in working with local companies, partnering with similar minded groups, and most importantly, working our absolute hardest to make a difference wherever we can.

The Women’s Bean Project, a nonprofit based in Denver, employs chronically unemployed and impoverished women and provides them with stepping stones to self-sufficiency through social enterprise. Through transitional employment, The Women’s Bean Project helps them earn the job readiness, interpersonal and life skills to create a new future. (Amazing, right?)

We have worked closely with Women’s Bean Project over the years, and so we were more than excited when they asked us to design t-shirts and hoodies for them through our ComuniTee program. We worked closely with their core values and branding to create two killer designs that evoked empowerment, transition and the power of women.

Check them out or buy them on their site, and look for them on our Oblique site soon!


Jun 20

As an intern from Germany, I had a unique and rich experience at Oblique Design. As my time here draws to a close, I want to share the experiences that I’ve had so far.

Coming from a huge, corporate and perfectionist company like BMW, it was quite a drastic change to enter the small but highly fashionable Boulder advertising agency, Oblique. The team welcomed me with open arms and made me feel a part of the business before I even got started. Honestly, it was a great kick off to this whole new adventure, and I’m more than thankful they made it so easy for me. We Germans, especially, are relatively stiff and distanced around people we don’t know and it takes quite some time for us to open up.

Some of you might be asking: ‘how did you choose an advertising agency based in Boulder; a little hippie town that the majority of Americans might not even know about?’ Great question! I got asked that a minimum of 10 times (I’m not exaggerating)! The answer is actually quite straightforward; Oblique Design partnered with BMW for a photoshoot in Barcelona and Munich for a Performance Parts consumer catalog. Janice, founder of Oblique and Helga, my previous boss at BMW, collaborated on many projects together. Helga liked me as a person as well as my work ethic,and suggested I ask Janice if she is in need of a new intern. I instantly knew that it was an opportunity I couldn’t refuse, especially to gain experience in a small creative design agency. Plus, who wouldn’t want to spend time in the beautiful nature of Colorado, surrounded by the breathtaking Rocky Mountains?

Even though I’m neither a designer nor an account assistant, the team always supplied me with a fair amount of work. My daily tasks ranged from writing blog posts to research projects. I also had duties such as helping our Account Manager to set up weekly reports for clients and discussing taglines.

We sometimes have lunch with the team to re-fill our creative minds with new energy and brilliant ideas. It’s crazy that I would describe the team here as friends rather than colleagues (even though some of them are over 40!). Not only is it fun and refreshing to come to the office every morning, but it’s also full of new challenges and experiences.

The work schedule is diverse in many ways, due in part to the different types of projects we get and the various kinds of companies we get them from. Our main focus here at Oblique Design is branding, interactive design, print design and strategic marketing.

At the end of the day, I enjoy my free time exploring the charming corners and little shops of Pearl street or chillaxing down at the Boulder Creek. I also spend lots of time hiking and chatting with the local farmers at the Boulder Farmer’s Market.

Overall, I’m more than happy to be part of this little Boulder family here at Oblique Design. I can’t believe I’m already leaving in less than a month. It is challenging to find the right words to express my gratitude to be part of this unforgettable and life changing experience. Thank you Oblique Design, thank you Helga, and thank you Boulder for making this time one of the best experiences I have had so far.