Social addictions.
I don’t post just to post.
This is where I share the work behind the work. What’s launching, what’s shifting, and what actually matters in branding right now. The thinking, the decisions, and the details most people miss. No filler. No recycled takes. Just things worth knowing and ideas worth paying attention to.
It’s not constant. But when I’ve got something to say, it’s worth the read.
The School Food Institute
We are ecstatic to be teaming up with the Chef Ann Foundation to help with the branding of their new program, the School Food Institute. Oblique created a new logo and will be designing a website, along with their mission statement and tagline.
The School Food Institute is an online educational program that will be providing in-depth training, operational skills, and strategic vision to food service professionals. These skills will help to make food healthy and sustainable in lunchrooms across the nation. The program hopes to bring attention to issues within the school food system and inspire change among them.
Chef Ann Cooper’s goal was to create an organization that allowed children to have daily access to fresh, healthy food. We are passionate about creating a new brand within their foundation that is making a difference in our local Boulder community and communities around the country. If you want to learn more about the Chef Ann Foundation or donate to their cause click here.