At Oblique, we know there will never be an agency like us in the future of the universe. One that shares our same values, has the same experiences and passions. We have multiple layers and ever-changing perspectives. We understand that being unique is important to our clients as well. As a team, we try our best to align our beliefs and passions to those of our clients’. Being unique is important to us and we take pride in who we are and who you are.
Some may confuse being unique with being different. Being unique is who you are and being different is what everyone else is trying to be. We see this all too often in our industry. Who can stand out the most? Who is the most different? Why is it so compelling? The need for authenticity gets lost in what everyone else is doing. At that point, your brand is no longer conveying what makes it unique. We want to help you in your journey to authenticity.
We are here to encourage your brand to not only be different, but to be unique. We want to know: What are your strengths and weaknesses? What are your beliefs, values and passions? You may not even know who your brand is or where it is going. That’s OK. We will help you uncover the answers and make sure your company’s behaviors are in line with its values and goals.
Don’t be afraid to take on this challenge. Look in the mirror and let your brand be what it was created to be. Don’t worry if you are ridiculed, because in this world what you are doing today will be popular tomorrow. Then, as a team, we will be faced with another challenge!
“The opposite of courage in our society is not cowardice…it is conformity.”
– Rollo May, Man’s Search for Himself.