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The work spans dozens of industries and every scale imaginable. From Fortune 500s to bold independents, the thinking and craft never change.
What you’ll see here isn’t a template applied repeatedly. It’s 25 years of listening carefully, thinking strategically, and designing with purpose. Every brand has its own story. Here are some to check out for yourself.
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Handcraft Kitchen & Cocktails
Oblique worked with Handcraft Kitchen & Cocktails to prepare for their 2015 opening in New York City. The restaurant interior uses warm woods and recycled materials that compliment the American comfort food they serve. Designing a logo for a New York City restaurant is a lot of fun. It’s also very tricky. With an endless number of dining options in NYC, it was important that we designed the Handcraft Kitchen & Cocktails logo to not only stand out, but to convey the restaurant’s personality. We stayed within a black and white color palette and then added some texture to provide a warm and rustic feel.
